A record 80 billion mobile apps were downloaded in 2013 and projections show that number doubling in the next four years. While the number of downloads are increasing the attention span of mobile users is on the decline. With so many apps competing for your attention, mobile users are spending less time per app session than ever. For mobile apps requiring new users to signup this is a huge problem. “Signup fatigue” – where people delete an app before completing signup… Read more »
So, you’ve figured out how to get users to sign up for your mobile app. Now how do you get them oriented and on the road to becoming an engaged and active user? The answer: make a spectacular first impression on new users with a killer onboarding flow. Onboarding is the process of turning a ﬁrst-time user into a repeat customer during the user’s ﬁrst interaction with your product.
But why an onboarding process at all?… Read more »
Today I stopped by one of my favorite coffee shops and ended up diving into a fun conversation about mobile user interface design and optimizing for barista tips. After placing my order, the barista swiped my credit card and handed over an iPad running a Point of Sale app. The app showed my subtotal and presented three suggested tip amounts, a custom tip button, and an option for no tip. The placement of these buttons was,… Read more »
In case you haven’t heard, Facebook released a new app called Paper on February 3rd, 2014. Once we got our hands on the app, (get it here), we instantly noticed a minimalist design, awesome animations, and an emphasis on gestures. As mobile designers and developers, it’s so much fun to see Facebook really push the limits of what a native app can do. Let’s check out some of our favorite animations and gestures:
Read more »
To app owners asking, “Should I upgrade my app to iOS 7?” – Yes. Yes you should. If you’re willing to upgrade your app to leverage iOS 7, you will find a distinct competitive advantage over those who let their apps age in the App Store. Check out our flat-rate pricing for upgrading apps to iOS 7.
A Big Opportunity
Apple announced a new operating system for iPhone and iPad applications, called iOS 7… Read more »
With today’s WWDC announcement of iOS 7, app designers and developers expressed a broad range of first impressions about the new operating system’s user interface. My Twitter stream was on fire with reactions from those at WWDC and those live-streaming the event from home. Here are some of my favorites: https://twitter.com/mattgemmell/status/344187153158381570 https://twitter.com/miniver/status/344148092184043521 https://twitter.com/TheDamianHdez/status/344174789155516420 https://twitter.com/flyosity/status/344198878612041728 https://twitter.com/jerols/status/344199145302659075 https://twitter.com/Cocoanetics/status/344168367822888960 https://twitter.com/emityme/status/344168654633574400
Anytime we’re designing for mobile, we’re generally short on real estate. To fit all of a client’s features onto an iPhone screen can be a difficult and iterative process. But by prototyping and trimming away unnecessary features, we can come up with a smooth interface while solving our client’s problem. Often we draw inspiration from other iPhone applications and take note of the way their creators solved user interface problems. Facebook’s Chat Heads feature is a great… Read more »